The overwhelming majority of relationships are made up of older men paying to see younger women.Īmong the 193,000 Australian members of Seeking Arrangement, men make up about 90 per cent of the "successful" people paying for companionship, and women make up about 89 per cent of the sugar babies. Unlike a conventional dating website, Seeking Arrangement connects men and women who agree up front to pay younger, attractive men and women for companionship, or as the website puts it: "sugar babies are an expense that must be accounted for". Older, male, work clients introduced him to the website. He has met all five of them, whom he has dated at different times in the last seven months, through Seeking Arrangement, a dating website that bills itself as a place for sugar daddies ("successful men") to meet "sugar babies" ("attractive people looking for the finer things in life"). On average, Dorian, who is "under 40" and unmarried, says he spends about $5,000 in gifts per month on each woman. "We just stopped talking gradually, both drifted our own ways," he said. That relationship lasted two months after, he says. The Sydney-based business consultant has given one woman a $7,000 motorbike. The 'sugar' lifestyle has been described as the new 'prostitution economy'.ĭorian* admits that he pays a lot more to be a "sugar daddy" to various "sugar babies" - to give younger women extravagant gifts in exchange for their company - than he would if he frequented his local brothel.